PR samples
Hard Candy has some new spring items available at Walmart that you really should take a look at. You probably don’t remember but at one time Hard Candy was sold in the prestige section at Ulta. I worked as a makeup artist there and the brand was especially popular with teens and young adults. Then one day it was gone and the disappointment I heard from customers made me wonder why. Now I know that they lowered their prices but not the quality. I have several Hard Candy products and all make me happy. The ones I’m sharing today are all available as I write this post but the good stuff goes fast so hop on it to fill those Easter Baskets.
You know that I’m a big fan of cream eyeshadows and the 5 new Eye Def Metallic Eye Shadow are great for perking up your looks. For only $5.97 pick up Sunswept, Golden Hour, Champagne, Crystal, or Heat for extremely long lasting colors. I don’t need an eyeshadow primer with these. The two I have are Champagne and Golden Hour and they are bright and sparkly. But the sparkle doesn’t migrate, it’s built into the creamy formula.
A high shine, multidimensional liquid eyeshadow that lasts all day
Weightless smudge-proof formula that’s buildable from wash of shimmer to full glam
Available in 5 shades, infused with hydrating hyaluronic acid to nourish skin
It’s so hard to find a fabulous purple these days and Eye Def Metallic Eyeshadow in Crystal is that fabulous shade!
Hard Candy also brought out more for eyebrows. When I first started blogging 13 years ago I paid no attention to my brows. I’d share pictures of my eyes and never thought I needed to pump up the brows. Well that’s changed and I need a lot of help now so these three Hard Candy Brow Products are a big help.
Their Brow Gel is terrific. I can’t believe it’s $4.97 considering I’ve paid so much more for products that don’t work as well. It’s available in Ghosted (a clear brow gel for a lightweight, soft, & flexible hold) and two shades of the Teddy Brow, brunette and black. While my picture doesn’t show you the magic it shows up well on my brows. It has a waterproof fiber-infused formula that’s designed to thicken brows.
The Hard Candy Ultra precise Brow Pencil is available in 3 shades: blonde, brunette and black; just $4.97. It too is waterproof and will give you the definition that you like for brows. You can easily do precise strokes since the tip is so fine. One of the YouTubers I follow always draws on strokes for her brows and this is the kind of pencil she favors. You even get the spoolie to finish things off smoothly.
The best surprise for me is the Hard Candy Brow Pen that also gives ultra precision. This unique, longwearing, and smudge-proof formula helps to define and fill in brows with light hair-like strokes that look totally real, and blend right into your natural brows! Also use this easy to use precision felt tip liner to take your arch game to the next level.
The pen is available in both blonde and brunette and has a spoolie on one end.
You can have a whole eyebrow wardrobe for just $15 which is what you’d normally pay for one product elsewhere.
That’s what’s so great about HARD CANDY, affordable beauty with quality products. I’ve got more to share next week but in the meantime pick up some of these gems for the Easter basket you need to fill. Much healthier than chocolate (though who can resist a bunny’s ears??)
This brand bringds back memories of the very first sephora that opened when I was a teenager. it was pretty small compared to what it is now, and we would always go and look at the Hard Candy nail polishes because they were so cool and edgy…..and came with a plastic ring, LOL! And I laughed about the brows thing. because I also didn’t start paying attention to my brows until my 30’s I think! It wasn’t a thing…until it was! Ha!
Claudia I bought the nail polish just because of the ring! I thought it was such a good way to show the color.
What pretty shadows! I want one of those brow pens!
Lola Seicento recently posted…Space NK Gift with Your $80.00 Purchase
The brow pen is easy to use and holds my lashes in place.
When I lived in NYC, Hard Candy was sold at Nordstrom in New Jersey. It was one of the first new indie brands. The colors of those liquid eye shadows are beautiful! They still got it!